Sydney web designers KayWeb has redesigned and launched a new look for leading Australian digital camera website digiDIRECT.com.au.
The new design features a large billboard-like rotating advertising area underneath a brand-new header which features a very attractive dropdown menu.
"We felt it was time for a new look and KayWeb came up with a design that matches our forward-thinking company strategy," digiDIRECT.com.au co-founder Shant Kradjian said.
"It keeps our company colours, but delivers a new look which ensures we remain the best looking online retailer of digital cameras in Australia. We are very happy."
KayWeb Managing Director Haig Kayserian said the key aim of the redesign is to make products even more accessible to consumers on digiDIRECT.com.au.
"The homepage now features a very powerful in-site search engine which will take you to your desired product, there are dropdown menus allowing for you to visit your favourite brand supplier of any product category, and there are four rows of Hot Products, Featured Products and New Arrivals," Kayserian said.
"This all makes it super-easy for consumers to head straight for their desired location with minimal fuss."
He added: "The look simply means they will enjoy their journey!"
