Haig Kayserian

Founder & Director

Haig Kayserian founded KAYWEB in 2003 after graduating with a BA in Media and Communications from Sydney's Macquarie University.

He oversaw the rise of his sole trader business to a national company with international clients before taking a back-seat from day-to-day operations in 2017 into a Board Director role.

Click here for full bio.

Other facts about Haig Kayserian

Favourite Sport(s)

Football (Soccer), Rugby League

Favorite Movie(s)

Scarface, The Departed, Screamers

Favourite TV Show(s)

Underbelly, Q & A, House, West Wing, Seinfeld

Favourite Website(s)

www.theworldgame.com.au, www.digidirect.com.au, www.kayweb.com.au, www.google.com

Quote:

"Always underpromise and overdeliver..."

- Rudy Giuliani (in his book Leadership)

All entries by Haig Kayserian

I blogged at haigkayserian.com.au last week about the pending release of Bing; Microsoft's new search engine and the company's latest attempt to win some market share over the globally-dominant Google.   Since that blog, Microsoft has released a video previewing the features of Bing, which they are pinning their hopes on to drift internet searchers to this engine. Click here to see video.   Despite this clever marketing, my opinion - as well as those of other search engine experts - remains unchanged.   Bing will not challenge Google's dominance!   The cleverest Bing feature as we stand is the ability to categorise search results by what Bing feels is relevant. Recently, Google already did this with Universal Search and the latest version of Google allows us as users to select what results we wish to see first by dragging one result above another.   We will watch with interest when Bing is released in the first week of June. Its challenge will be to l
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Myself and Mark Simon represented KayWeb at the Web Forward internet marketing conference, held as part of the CeBIT Exhibition on May 13 and 14.   The following is my video overview from the Darling Harbour Exhibition Centre in Sydney.
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I will be representing KayWeb along with Mark Simon - our Business Analyst - at this year's CeBIT exhibition, and the Web Forward internet marketing conference.   The Web Forward conference is something I am particularly looking forward to. Last year was good, but this year General Manager of Google Australia and New Zealand; Mr. Karim Temsamami will address delegates, and is a real 'ticket' for the organisers.   The CeBIT exhibition kicks off today, and I will attend to see what is on display from some of the best innovators in Australia.   The SEO section is always funny for us web marketing consultants. We hear our competitors telling all sorts of loose truths to win business from one another.   The Application section, which has grown recently, is my personal favourite. I'm excited to see what is out there, always hoping that some of the application innovations KayWeb is working on are not defeated to the finish line by any of our competitors.   W
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Hi readers. Our stats have unequivocally proven that the KayWeb blogs and the KayWeb blogs page are the most popular on our website!   I have decided to start another blog on the side - my personal Haig Kayserian Blog.   The Haig Kayserian blog will share my experiences as an Internet Business Consultant. I will share my expertise in internet business with entrepreneur, corporate and government clients. I will also share my constant research of what is new with the web, helping people understand the keys to web success.   My complete profile is available at the About Haig Kayserian page.
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Just when you think the web industry could not pull out any more acronyms, we come up with SMO... humanly referred to as Social Media Optimisation.   Where the hugely mainstream Search Engine Optimisation (SEO) is the act of generating traffic to your websites through search engines like Google, Social Media Optimisation is basically the act of generating traffic for your website through social media applications like Facebook and Blogs.   In some ways, SEO and SMO are intertwined.   Effectively increasing your website's social media reputation will also catch the attention of search engines, which notice traffic increases from more popular websites to less popular websites (e.g. from Facebook to your website).   Therefore SMO helps you increase search engine traffic, while sending you some valuable and new non-search engine traffic.   Some ways to optimise your website through social media are: Blogging: Your blog can be broadcast to a great numbe
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