Internal linking (or contextual linking) is advised by search engines like Google. Internal linking is the act of creating hyperlinks within a client’s website to other content within the same website.
The goal of internal linking is to increase the chance that a visitor will click through to another page on the same website. This will ensure the visitor does not bounce (leave after viewing one page), which lowers the quality of a webpage according to search engines like Google.
KAYWEB creates internal links within client’s websites with the targeted keywords as the key focus.