August 15, 2010

A look at mobile websites

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Businesses are always exploring different ways to reach clients and customers. From traditional techniques like print advertising to TV advertising, to the more modern and interactive technologies available on the internet, like social media networks.

Is it worth giving mobile websites a look?


A little background…

  • Wireless devices are everywhere these days, thus it is visible that mobile web access is a trend that is growing fast and will continue to grow.
  • According to research, web visitors using a mobile device increased 34 percent year-over-year.
  • Facebook, a very popular social networking website with OVER 500 million active users, announced its redesign of mobile websites m.facebook.com and touch.facebook.com because of its growing mobile user-base, which has hit 100 million total active users (in other words, around 25% of total user base - see http://techcrunch.com/2010/02/10/facebook-mobile-stats/).
  • And new study reported by Mashable shows the mobile web will rule by 2015 (see http://mashable.com/2010/04/13/mobile-web-stats/).


Now for some opinion...

One thing the internet has taught businesses is to move with the trends. If you sit and wait for everyone to come around before you start working on something is reckless, and usually too late to take advantage.

Building a MOBILE WEBSITE for your business, which is a small version of your actual website designed for smaller mobile screens with slower internet connections, is essential to ensuring and improving your mobile web presence! 

At KAYWEB, we have already built dozens of mobile websites and are authorities in this field.

It won’t hurt to be ready for the change!

Take your phone and view KAYWEB’s mobile website at m.kayweb.com.au.

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