Responsive Web Design

Responsive Web Design (RWD) is a technique used to attain and provide clients with an easy to use and well designed website across different computer platforms (i.e. viewing the website from a desktop, phone or tablet).

Responsive Web Design aims to reduce scrolling, panning and resizing, by utilizing the new CSS3 (Cascading Style Sheets ver.3) standard, which allows querying a device for its characteristics to determine how the website should be presented, this provides a more intuitive and easy to use website.

Responsive Web Design caters for visitors using any browser, including mobile phone browsers like the iPhone, tablet browser like the iPad and desktop browsers. Responsive Web Design uses an approach whereby it responds to the characteristic of the browser, which allows cross platform compatibility of the site.

As regular websites are developed for large monitors, they are not friendly when trying to be viewed on mobile devices which have considerably smaller screens, however Responsive Web Design rectifies this issue by being able to respond to the characteristics of the browser and delivering an effective and user-friendly website.

Responsive Web Design is a newer art, and one that the KAYWEB design has mastered through its qualified website designers.

A Responsive Web Design Case Study is available by clicking here.

KAYWEB websites are completely maintainable through the easy-to-use KAYWEB CMS (content management system), meaning clients do not need to double-enter content which is to appear on both their regular and mobile websites
KAYWEB’s Responsive Web Design service (RWD), like all KAYWEB design services, offer clients satisfaction guarantee in the final product they receive, with unlimited revisions to ‘get it right’.

Studies have shown that mobile devices are growing in vastly in number, there are currently 74.1 million tablet users and analysts predict mobile computers usage (tablets and phones) will grow by 15 to 20 percent.

By using Responsive Web Design (RWD) you will be able to access a larger channel of your consumer base.